With years of development, Penglai has ranked among the group of the best domestic tourist destinations. At present, the tourism industry is transforming from sightseeing to holiday spending. A total investment of US$ 25 million will be put into to build a characteristic tourist area, which will meet the spiritual demand and consumption psychology of modern people. It also has strong radiation power and attraction to the nearby areas. Cooperative mode: sole foreign-funded, JV and cooperation. The investment payoff period is predicted to be 5 years.
Penglai lies in the most northern part of Jiaodong Peninsula, bordering Bohai Sea and Yellow Sea. As an “Excellent Tourist City of China”, there are 3 national key- protected relics: Penglai Pavilion, Penglai Water Fortress, Qi Jiguang Former Residence as well as almost 100 provincial-class and city-class relics, among which, Penglai Pavilion belongs to the first group of China’s AAAA Tourist Spots.
Tourism is a traditional industry of Penglai. After many years of development, the sightseeing tourism is in mature period. Especially in recent years, tourism has become the mainstay and leading industry of Penglai’s economy. In order to give full play to advantage of yearly 2 million tourists and expand the scale of Penglai’s tourism industry, Penglai City has made long-term plan, that is to reserve some lands special for characteristic tourist projects and put in huge capital to build the infrastructure for holiday-spending tourism.
Name of the Unit: Administrative Committee of Penglai Tourist & Holiday-spending Zone
Person in charge: Mr. Guan Yi
Tel: 86-535-5602103
Fax: 86-535-5642393
E-mail: pllyzs@sina.com
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